[{"data":1,"prerenderedAt":93},["ShallowReactive",2],{"pages-6a8c480368a6f54dae0e3004":3},{"_id":4,"state":5,"name":6,"category":7,"theme":8,"components":9,"keywords":89},"6a8c480368a6f54dae0e3004","active","Farmers Working Group","discover","food_environments",[10,22,29,36,42,50,58,65],{"type":11,"index":12,"variation":13,"imageURL":14,"title":15,"description":17,"button":19},"header",0,"image_left","https://planeateu.retool.com/api/file/939b2e1c-8641-474c-bc5b-4794178bede2",{"en_GB":16},"Primary Producers Working Group",{"en_GB":18},"**Curious how farmers drive healthy & sustainable diets?** PLAN’EAT Consulting Working Group of Primary Producers showcases on‑farm actions that bring people closer to food origins, through transparency, local short chains, and community engagement",{"label":20,"URL":21},{"en_GB":21},"",{"type":23,"index":24,"variation":25,"imageURL":21,"title":26,"description":27},"title_and_text",1,"title_image_description",{"en_GB":21},{"en_GB":28},"This Knowledge Center page presents **practical, farmer‑led interventions** developed within the PLAN’EAT Primary Producers Consultation & Working Group (CWG). It brings together real examples from across Europe showing how primary producers contribute to healthier and more sustainable food environments.\nThe page includes:\n- **An overview of on‑farm and value‑chain interventions**, such as short food supply chains, transparent communication with consumers, biodiversity‑friendly production, educational farm activities, and community‑based food initiatives.\n- **Key barriers and enablers** identified by farmers themselves, including investment costs, time and expertise constraints, but also strong motivations such as responsibility for community health, local support, and clear communication.",{"type":23,"index":30,"variation":31,"imageURL":21,"title":32,"description":34},2,"title_description",{"en_GB":33},"Role of farmers in sustainable & healthy diets",{"en_GB":35},"Farmers make the initial decisions that determine how food is produced, which resources are used, and what impacts food has on health, nature, and communities. From soil and water management to crop choices and energy use, farming is the starting point where environmental sustainability and healthy diets either become possible or not.",{"type":37,"index":38,"variation":39,"URL":21,"imageURL":40,"title":41},"image_with_link",3,"title_top_image_bottom","https://planeateu.retool.com/api/file/56a3ea6b-d01b-4fe3-a7ab-f839b0cf0aac",{"en_GB":21},{"type":43,"index":44,"variation":13,"imageURL":45,"title":46,"description":48},"image_and_text",4,"https://planeateu.retool.com/api/file/06e49f55-ae92-4c79-b207-2f26b4996b08",{"en_GB":47},"In the spotlight: farmers providing healthy & sustainable solutions",{"en_GB":49},"**Finca Montefrio (Spain)**\n- Raises Iberico pigs reared on 100% acorns, in the Dehesa using agroecological, silvopastoral practices that work with natural cycles instead of against them \n- Animals forage freely, soils are fertilized naturally, biodiversity is maintained, and external inputs are avoided. \n- The result: food that is nutritionally rich, culturally rooted, and produced while regenerating landscapes rather than degrading them. This is how agroecology directly delivers healthier food and long‑term environmental sustainability\n\n\n**Feighery’s Farm (Ireland):** \n- Located in County Offaly, Feighery farm is a family farm where beetroot is grown processed on‑site, and sold locally as fresh beetroot juice. \n- By keeping production and processing together, the farm avoids long supply chains, heavy processing, and imported alternatives.\n- For consumers, this means a nutritious, minimally processed product with a clear origin and full transparency. For the farmer, it means keeping value, decisions, and responsibility on the farm.",{"type":43,"index":51,"variation":52,"imageURL":53,"title":54,"description":56},5,"image_right","https://planeateu.retool.com/api/file/340d7eda-e09f-44f5-b2dc-7872332eb8bb",{"en_GB":55},"Barriers",{"en_GB":57},"**High costs and financial risk**\n- High initial investment and running costs\n- Higher production costs for small‑scale and diverse production\n- Uncertainty about whether consumers will pay or change behaviour\n**Lack of support and capacity**\n- Limited technical and advisory support throughout implementation\n- Insufficient training and expertise for new practices\n- Regulatory constraints and administrative burden\n**Time and practical constraints**\n- Limited time for preparation, learning and implementation\n- Technological limitations (e.g. storage, equipment)\n**Weak market connections**\n- Limited networks linking farmers with retailers and other food‑chain actors\n- Doubts that farm‑level changes will influence consumer choices",{"type":43,"index":59,"variation":13,"imageURL":60,"title":61,"description":63},6,"https://planeateu.retool.com/api/file/7ef0c3e5-b026-4500-b5eb-80e4fff0a9b5",{"en_GB":62},"Enablers",{"en_GB":64},"**Financial incentives**\n- Subsidies, grants and other monetary incentives strongly increase adoption, especially where upfront costs are high\n**Clear communication & training**\n- Clear information on budgets, timelines and requirements\n- Practical training and skills development during implementation\n**Ease of implementation**\n- Interventions that fit the farm context\n**Measures that build on existing practices and skills**\n- Community connection and motivation\n**Strong farmer–community relationships**\n- Farmers’ sense of responsibility for public health and the environment",{"type":66,"index":67,"variation":68,"title":69,"contact1":71,"contact2":77,"contact3":83},"contacts",7,"title_top",{"en_GB":70},"Contacts",{"imageURL":72,"name":73,"description":75},"https://planeateu.retool.com/api/file/dc97366d-f02e-4029-8317-f50cf61c6527",{"en_GB":74},"Mark de Jong",{"en_GB":76},"Head of Public Relations and social interactions",{"imageURL":78,"name":79,"description":81},"https://planeateu.retool.com/api/file/2676d2d8-0a89-407c-ae13-83b9462ced0b",{"en_GB":80},"Yaite Cuesta Arenas",{"en_GB":82},"EU Project leader​",{"imageURL":84,"name":85,"description":87},"https://planeateu.retool.com/api/file/baedf1b2-8551-44ef-8c8f-a4c2d29bde17",{"en_GB":86},"Carolina Gattorno",{"en_GB":88},"Project Expert​",[90,91,92],"farmers","working group","primary producers",1787919838299]